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Kenneth S. Rosenzweig

Managing Member

Kenneth S. Rosenzweig is Founder and CEO of KSR Associates Inc. He has over 35 years experience in business strategy, planning, and transactions, including capital formation, mergers and acquisitions, and licensing arrangements. He has held executive-level positions at Atlas Chemical, ICI and Zeneca, including worldwide head of new business development for the $3 billion division of Zeneca known as Specialty Chemicals. Since founding KSR Associates in 1994, Ken has been a financial and strategic advisor to numerous companies, ranging from pre-revenue start ups to large cap companies. The KSR team has expanded considerably under his leadership; it now includes three partners and several associate partners. Since the company’s inception, Ken has led or co-led capital formation totaling almost $300 million. He is also a founding member and principal of Diamond State Ventures, a high technology business cultivator that provides support for emerging high technology businesses in the Mid-Atlantic region. Under the auspices of Diamond State Ventures, Ken has helped raise another $70 million in only four years.

In his long tenure at ICI/Zeneca, Ken worked daily with the chief executive officer, who charged him with leading numerous groundbreaking, international initiatives. Among Ken’s many successes, he conceived of and oversaw the relocation of ICI’s critical drug manufacturing facility to Puerto Rico, where it ultimately became the largest single profit center for the company. Ken was also responsible for launching the first over the top herbicide aimed at Johnson grass, which threatened the soybean crop. Further, he managed the entire strategy that took PVC from ethylene to pipes. Ken has leveraged his extensive corporate experience in formulating winning strategies, developing detailed plans, and managing “tiger” teams to build a highly effective consulting group. Under his leadership, KSR Associates delivers outstanding results to its clients.

Ken received his BS in chemical engineering from Newark College of Engineering (now Rutgers). He furthered his studies in chemistry and management at the University of Delaware. He has served on many corporate and charitable boards throughout his career.


Bernard C. Rudnick
Managing Member

Bernard C. Rudnick is Founder and Executive Vice President of KSR Associates, Inc. He has 35 years of experience in executive-level strategy, finance, and management. He has held positions of CEO, COO, President, and Executive Vice President in a number of companies, and has been instrumental as a financial advisor to many more. He founded West Consumer Electronics, a business with revenues exceeding $60 million that achieved market leadership under his control. Following its successful sale, he consolidated 23 independent electronic distributors for a prepackaged sale to Mallory Electric, Inc. Venturing into the banking business; he was a founder of RMI Financial Services, where he served as COO while the business grew from start-up to a firm with $600 million in transaction revenue. Bernie has substantial experience investing and guiding investments in entrepreneurial companies and has led or co-led capital formation totaling over $270 million in the past several years. He is a founding member and principal of Diamond State Ventures, and has served on many corporate, charitable and governmental boards throughout his career.

Mr. Rudnick led the merger of Postgraduate Institute for Medicine into Jobson Publishing, Inc. to create an education and training business within a major magazine publisher serving the same healthcare markets. He was part of the HealthStar Communications team which planned and executed a $250M industry consolidation in the pharmaceutical services and communications sector. Bernie has assumed multiple interim management positions while guiding companies through transition. Examples of this include interim CFO of AudioAudit and CEO of CA Technology Inc.

Bernie received his BS in Biochemistry from Pennsylvania State University and was conferred a postgraduate degree in administration at Northwood University. His educational development work has included presentations to the Wharton Executive MBA alumni group as well as guest lectures at Weidner University.

Alun Thomas
VP, European Sales

Alun Thomas has over 30 years' experience in industry. He has held positions as CEO of Divisions of large listed Companies with asset and/or revenue bases in the order of $1billion, including Johnson Matthey and BAA plc. He has also played leadership roles in agile, early stage businesses and operated as a strategy consultant to blue chip organizations during 5 years at McKinsey & Co. He has been responsible for business units across Europe, North and South America, Africa and Asia. He has worked in verticals that include professional services, transport, logistics, I.T., automotive, aerospace, defense, and distribution.

In all his engagements Alun always addresses key issues from the CEO perspective and with a passion to identify and deliver tangible value-added.

Alun has a BSc in Engineering with First Class Honors from Imperial College London and an MBA from Loughborough University. He is a Chartered Mechanical Engineer and a Fellow of the Royal Society of the Arts.


George Mulling
VP Enterprise Business Development

George Mulling has over 25 years of global sales and business development management experience.  He has held positions as VP Sales, Marketing and Business Development with companies such as Bertelsmann, RR Donnelley/Modus Media International and Mitrix.  His primary industry experience includes supply chain services, logistics, technology, manufacturing and customer relationship management.  George has taken businesses from start up to over $100 million globally and built complete sales and marketing organizations in North America, Europe and Asia. He has managed new business development for all these companies, combining the identification of viable markets and regions, the creation of a compelling product and service offer and the delivery of revenue.

In addition to direct sales, George has developed channel strategy and created strategic and channel sales partnerships worldwide.

His technology experience has been with ecommerce as well as supply chain management technology, helping companies to optimize their buy and sell side execution.

George has a BS in Business from Virginia Tech and has done additional post graduate business studies at both UCLA and the University of Southern California.  He has conducted numerous sales training sessions with a focus on the practical aspects of managing the total sales process.


Richard Alcott

Vice President Media Market Development

Richard Alcott is a media executive who thinks like a sales and marketing professional.  His media and marketing experience crosses a multitude of marketing categories and consumer segments including retail, entertainment, package goods, automotive and service industries. He is classically trained within top tier traditional agencies progressing over the years through various agency management, operations and media disciplines. 

As Executive Vice President of Marketing for AudioAudit Inc., Richard left the corporate agency world to translate his subject matter expertise into a start-up media solutions concept. The AudioAudit team created a viable and innovative EDI broadcast solution, which increased overall broadcast reporting accuracy, productivity and investment performance for marketers. Richard defined the company’s market positioning and competitive differentiation while driving early sales development. His vision helped secure initial funding and later capital funding for R&D expansion and the commercial deployment of AudioAudit services. Given his industry expertise, Richard influenced the architectural design of the AdVantage® analytic platform. In addition to successfully positioning AudioAudit EDI solutions within the advertising community, he orchestrated strategic alliances to expand new business applications beyond the core television marketplace, which later proved critical for the company’s sale to A.C. Nielsen. AudioAudit served clients such as GE, FedEx, Ford, Mercedes Benz, NBC Television Network, Paramount, PepsiCo, and Toyota.

Prior to AudioAudit, Richard worked as EVP U.S.A. Media Director for Ammirati Puris Lintas.  He was instrumental in ensuring a smooth transition while downsizing the overall operation after the merger of the Lintas Worldwide Network with domestic operation Ammirati & Puris.  Day-to-day responsibilities included the financial well-being and strategic management of the agency’s $1.3 billion in media investments, product quality, strengthening of client relationships and new business development. Richard’s operational management included a 140 person domestic media planning, research, buying and traffic operation. Clients included Aetna, Amtrak, Bacardi, Burger King, Compaq, Epson, GMC, J&J, Land Rover, Lego, Lipton, Mentadent, Pontiac, Ragu, Sara Lee, Stanley and UPS.

In the dozen years prior to APL, Richard worked within the Young & Rubicam family first in New York, and later in Los Angeles.  In New York, he served as VP Group Media Director working on Adidas, Hueblein, Kentucky Fried Chicken and Kraft General Foods.  Richard was the first outside senior hire by Young & Rubicam, a practice that accelerated in later years. In 1990, he moved to Los Angeles as SVP Media Director for Havas Dentsu Marstellar, later renamed Lord Dentsu & Partners. In 1991, Richard was promoted to Managing Partner assuming additional operational responsibilities. LDP accounts included Best Western, Dole, HealthNet, Mazda, Suzuki and Westin.

Richard began his advertising career at BBD&O working on various package goods clients such as Campbell’s Soup, Gillette and Pillsbury. In 1979, he moved to NWAyer working as VP Associate Media Director on assignments 7Up, ABC Television Network, AT&T, and JCPenney. It was at Ayer that he discovered the strategic creative possibilities within the converging power of research and technology.   

Richard participates in various industry associations as a member and speaker. He has served on the American Association of Advertising Agencies Media Policy Committee, and as a Board Member for the Ad Club of New York. Richard was one of the original four founders of the AAAA National Media Conference of 1994; now 14 years old.

Of personal interest over the last 15 years, Richard has served on several non-profit Board of Directors for various youth hockey organizations including, Bay Harbor Amateur Hockey Association, Southern California Amateur Hockey Association, and has worked with LA Junior Kings program and Rolling Hills Preparatory School. 

Richard is a graduate of St. Lawrence University with a B.A. in Communications.


Susanne Wilke
Dr. Susanne Wilke

VP Biotechnology

Dr. Susanne Wilke has over 15 years experience in life sciences with close to 10 years operational and project management experience in pharma and biotech companies (Hoffmann –La Roche, Vertex and Amgen) and  over 5 years experience investing in life science companies with a focus on international biotherapeutics companies.

Dr. Wilke was an investment professional with NGN Capital as well as Schroder Ventures Life Sciences where she served as a Kauffman Fellow focusing on investments in drug products, medical devices and healthcare service companies.  Prior to Schroder Ventures, working with Amgen Corporation, Susanne was responsible for the strategy and execution to launch the $100 million Amgen Research facility in Boston.  Prior to this, Dr. Wilke was in project leadership positions with Vertex Pharmaceuticals and Hoffman – La Roche where she led research teams in structure-based small molecule drug discovery in the metabolic and CNS diseases areas. 

Dr. Wilke received a dual degree doctorate in Chemistry and Biochemistry from the University of Illinois and served a post-doctoral Fellow with Dr. Victor Hruby at the University of Arizona.  Dr. Wilke’s work has been published and presented in several international scientific journals and meetings.  Dr. Wilke also holds an MBA from the Tuck School of Business at Dartmouth.  She previously was a board observer at Kika Medical, Archemix, GlycoFi and Phase Forward.


Joe Straub

Joe Straub is Technology Development Executive at KSR Associates, Inc. He has over 35 years of experience in the development and commercialization of novel science in the fields of advanced imaging, and high performance computing. He is responsible for start-up strategies, and high technology management. He has held Senior VP Development and VP Marketing positions at several notable companies.

Joe founded SRA Corporation in the 70’s. SRA continues as a strong company in the Government sector. He founded Saxpy Supercomputer Company in the 80’s and sold its IP assets to Cray. In the 90s he founded LOTS, an optical storage company, later purchased by Imation. Joe has spent the last 15 years in high-end data storage for secure imagery, and was the project manager on two significant contracts with the US Government for the development of state of the art archival data storage systems. Over the last 10 years he was directly responsible for obtaining over $40M in direct Government contracts and private investments for client companies. He led the charting of technical product development activities and plan execution through aggressive marketing and sales. Over the last 6 years he has worked closely with Government agencies to develop the next generation of archival storage technologies and associated super resolution imaging devices.

His past employers include: Lockheed/Martin, George Washington University, SRAC, Saxpy, Pacer, and LOTS. He began as a computer system/data base analyst. Joe holds patents associated with parallel processing architectures and has published several articles on database management techniques. Joe has a BS in Physics from Carnegie/Mellon University.


Steven M. Ogintz

Steven M. Ogintz has over 36 years of diversified business experience, gained primarily at DuPont Engineered Parts. He recently retired as the Global Supply Chain Manger for the VESPEL polyimide parts business. Steve held leadership positions in marketing, manufacturing, and supply chain. Steve has extensive experience in leading small- to medium-sized businesses serving high performance industrial markets. In these roles he led or participated in strategic planning activities to identify and capture market opportunities by defining the relevant market space and setting and implementing tactical plans to capture the profitable opportunities.

Steve has led new market development activities that resulted in more than tenfold revenue growth, to 50% of the business unit’s revenue in 4 years, including identification of key market attributes, marketing communication strategies, and identification and development of appropriate market channels. He held positions with increasing responsibility in two different product groups. In both businesses, he led marketing activities to identify and secure profitable segment leadership while withdrawing from undesirable segments.

Steve has held a number of operations/supply chain roles in a mid-sized parts business where he was accountable for operational and capital budgeting, supply and capacity planning, and capital project implementation. He led a diversified supply chain team of nearly thirty individuals including the Planning Team and the Customer Service Team. Accountabilities included customer service, accounts receivable, inventory, external processing, internal secondary processing, and shipping and receiving.

In his last assignment, Steve led the supply chain for four global parts plants and one resin plant that supplied high performance parts to the jet engine, automotive, semi-conductor, and diversified component industries. He led global sales and operational planning, including management of inventories to meet business objectives for customer service reliability. The business successfully implemented SAP enterprise resource planning during this period, including the use of the Advanced Planner and Optimizer to make customer promises based on available capacity.

Steve holds Bachelor and Master of Chemical Engineering degrees from Cornell University and an MBA from University of Delaware, obtained while working for DuPont. He served in the U.S. Navy as a Civil Engineer Corps Officer.

Steve serves as Treasurer of Jewish Family Service of Delaware and is a member of the Newark Symphony Orchestra


Bob Yayac

Bob Yayac is an entrepreneur with over 20 years experience in all aspects of growing a business, including creation, development and redesign. His specific roles have included strategy, analysis, planning, fund raising, product management, sales, alliances and operations. Bob excels with complex products and services, is skilled at creating close relationships with key clients and partners, and is able to communicate successfully a company’s vision, strategy, goals, and value proposition. Bob brings to each engagement his real life experience as an entrepreneur along with solid business and financial skills and a broad understanding of the strategic role of technology.

In 1989, Bob founded Station Software, a software product company. He built the team, managed the day-to-day operations, and led the sales, marketing and product management efforts. Under Bob’s leadership, Station Software earned the reputation as a strong customer-focused company, demonstrated by its extremely high customer retention rates. The company was profitable after the first year, and ultimately sold to a top international firm, providing a significant return to its shareholders.

Since leaving Station Software, Bob has consulted for numerous companies in a broad array of industries. He has developed business strategies, built financial models and written business plans for various early stage, emerging growth, and turnaround situations in the life sciences, manufacturing, software, and marketing communications industries.

While interim president of a software firm, Bob negotiated with creditors to avoid bankruptcy and implemented revenue enhancing and cost cutting programs that moved the firm from operating losses to profits with 5 months, and then arranged the sale of the company’s remaining assets. While acting as interim COO for a higher education distribution company, Bob led the turnaround strategy that transitioned the firm to a technology provider in its core segment. Bob has also developed sales and marketing strategies: for a software product company, he grew sales by almost 350% in 2 years and for an IT consulting firm, he grew sales from less than $1 MM to almost $7 MM in the first year while increasing margins by 50%. In the area of financing, Bob lead a $41 MM Series C funding for a company in the Internet B2B marketplace, including investments from international venture firm as well as Fortune 50 corporations, during one of the worst capital markets.

Bob is active in several professional associations, including serving on the boards of the Business Leaders Network and the Wharton Alumni Club and participating in the Greater Philadelphia Venture Group, the Eastern Technology Council and Association for Corporate Growth. Bob recently served on the sponsorship committee for the BIO 2005 Annual International Convention.

Bob received his BS degree from Randoph-Macon College and a M.B.A. from The Wharton School. He furthered his studies in global market management in the Wharton Executive Education program, receiving a certificate from the business school


Isaac L. Gadsden

Isaac L. Gadsden has over 35 years experience as an executive skilled in new business development, sales and marketing management, and software and hardware sales. He has extensive international and multinational team leadership experience. Ike’s expertise includes business process management, supply chain management, and sales force productivity improvement as well as teaching and mentoring. In addition to his work with KSR, Ike is currently principal and Managing Director of Diamond State Ventures, LLC, a new business cultivator in Wilmington, Delaware, where he coaches and mentors clients and develops relationships with the investment community.

During his career in industry, Ike held a variety of staff and operational leadership assignments. His last corporate assignment was Vice president of Sales and Marketing for Imperial Pressroom Products, E.I. Dupont de Nemours. Other assignments included managing sales and marketing operations, strategic planning, market research, new business development and acquisition and divestitures. He has led organizations during operational and technological transitions in the US and European markets. Ike has experience in the textile fibers and imaging industries. He has worked for E.I. DuPont, Polaroid, CBS, and Eastman Kodak.

Ike has lead a small management consulting firm SAMPM, Inc. that focused on upgrading sales and marketing operations. He has also lectured and conducted seminars for the Baltimore Washington Venture Group at the Dingman Center at the University of Maryland, presented sales strategy programs for the alumni at the Wharton School at University of Pennsylvania, taught marketing and operations management at Delaware State University and taught e-commerce business strategy at the University of Delaware Small Business Development Center.

Ike sits on of the Board of Directors of Wilmington Economic Development Corporation, the Executive Service Corp of the Delaware Valley, the Wilmington Chapter of Hampton University Alumni Association and the Harvard Business School Club of Philadelphia.

Ike received his BS in chemistry from Hampton University. He furthered his education at the University of Rochester in chemical engineered and subsequently earned an MBA from Harvard Business School.


James Moore

Mr. James Moore is currently president of Emerging Venture Network (EVN), a non-profit organization dedicated to stimulating the growth of high-impact companies led by emerging, minority entrepreneurs by providing access to education, training and venture resources. In his role as president, Jim leads and guides the EVN vision. His responsibilities include communicating with external stakeholders, supporting EVN's boards and fundraising activities, representing EVN with external organizations, and ensuring that resources are available to achieve deliverables.

Before taking the helm of EVN, Mr. Moore was a director within the Corporate Relations group at AOL Time Warner, and Vice President with the AOL Time Warner Foundation. During his tenure at AOL, Jim formulated policy on minority business development and was responsible for numerous investments, content deals, and events that stimulated business development in minority communities. Jim also managed sales and development organizations for AOL subsidiaries Digital City and Digital Marketing Services.

Prior to joining AOL, Jim had his own venture, SGP Limited, a communications and promotion company that provided networking tools and opportunities for African American professionals and entrepreneurs. He completely restructured SGP resulting in $1,000,000 in sales and expansion into two new regions.

Before joining SGP Limited, Jim had a distinguished 17-year career in the GE Lighting division of the General Electric Company with management positions in sales, marketing, and business development.

Jim did his undergraduate work at American University and received his MBA from Case Western Reserve University.


Jonathan J. Kall

Jonathan Kall is a serial entrepreneur with over twenty five years experience in management, engineering and marketing of industrial automation and information systems companies. Mr. Kall is a highly regarded visionary in his field and has had several successful technology start-up successes. Under Mr. Kall’s leadership his first company executed a roll-up strategy, taking it public. Most recently he successfully sold his company, Interwave Technology (www.interwavetech.com), to a multi-billion dollar Fortune 500 Industrial Automation Company. Interwave is a manufacturing IT solutions provider helping improve corporations manufacturing and supply chain business performance for global competitiveness.

Mr. Kall is an active angel investor, venture capitalist and business management consultant. He has proven skills in team building, organization, execution and leadership. He is a recognized thought-leader in collaborative manufacturing and has a national reputation for insight into the IT / software market direction. Mr. Kall has keynoted numerous industry sponsored events, has written copious whitepapers in his field, serves on and chairs numerous Industry Analyst expert advisory panels, is regularly asked for commentaries in the industry’s leading trade journals and serves on several software vendor boards, industry consortiums and standards committees for strategic direction including MESA, ISA, AIIE, and APICS. Mr. Kall was most recently the recipient of the TriState Area’s prestigious Enterprise “CEO of the Year” award.

Mr. Kall holds a B.S. degree in Industrial Engineering from the University of Michigan and an advanced degree in Business Administration from Penn State University. Based on his scholastic achievements, Mr. Kall was selected by General Electric for its’ renowned Engineering and Technical Marketing / Sales Program.

Mr. Kall is an active CEO, Board Director, Advisor, Angel Investor and Executive Producer for numerous companies including:

  • Avanton (www.avanton.com) – Major investor and Board Member of this Network Security Information Management solution provider to the SMB market for Regulatory compliance and cyber/ network security.
  • KSR Associates (www.ksrassociates.com) – Partner in prestigious Management Consulting, Private Equity, and Company Turnaround firm.
  • Big Daddy Clothing (www.bigdaddy.com) – Advisor/Angel Investor in this niche young men’s big and tall sportswear clothing line, popular with the hiphop and sports community including Shaquille O’Neal, Donovan McNabb, Tom Arnold, Will Smith, etc.
  • Successful investments, achievements and productions in the Entertainment industry include: Feast (winners of this years Dimension/Live Planet contest Project Greenlight (www.bravotv.com/Project_Greenlight) which recently aired on Bravo and produced by Wes Craven, Matt Damon and Ben Affleck.)/video game; 3 Stones Back screenplay with Forrest Whittaker -a gritty, cautionary, in your face, coming-of-age street ball film based on a Random House book in release; and three other scripts currently in funding & production stages including Project Greenlight winner Patrick Melton’s next script entitled Autumn Light and his own script entitled Redemption Rhodes in process at his own Production Company, Square Puddle Productions, LLC).
  • Private Equity groups: NYC TriState Private Investors Network; PA Private Investors Network; Pennsylvania Angel Network; & Affiliate member of PA Early Stage Ventures and Robin Hood Ventures


Paul Hummel

Mr. Paul Hummel has over 20 years experience in the communications industry and is recognized as one of the most respected and successful information technology leaders in the sector. Most recently, Mr. Hummel was CEO and President of AudioAudit, a company that provides advertisers, ad agencies, and broadcasters with a breakthrough capability to perform real-time broadcast performance management and tracking of television commercial schedules. Between October 2002 and March 2003, Mr. Hummel led the way in securing $15 million in Series A financing for the company. Recently, AudioAudit was successfully sold to Nielsen, the industry leader.
Before joining AudioAudit, Paul was Co-founder, President, and Vice Chairman of the Board of Directors of Beechwood Data Systems, a full-service consulting and systems development firm specializing in the development and implementation of innovative connectivity solutions for the Telecommunications industry. Beechwood was sold to the Cap Gemini Group, a global Information Technology consulting firm, for approximately $200 million in April 1999, providing shareholders with an excellent return.
Prior to Beechwood, Mr. Hummel held programming and systems development positions with IBM, where he was originally involved in the research and development of that company's 1970's "Study of the Office of the Future", and also served as an independent consultant with a number of major U.S. corporations in the pharmaceutical, financial, and telecommunications industries, including Bell Labs.





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